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Press release :  
Cox & Kings-owned Superbreak wins prestigious Travel Weekly awards in the UK
27th, January 2014

Mumbai, 27th January 2014: Superbreak, a subsidiary of Cox & Kings’ Holidaybreak Ltd, the European Education and Leisure specialist group, has won two awards from UK’s well known travel magazine, Travel Weekly. Superbreak is the “Best accommodation only supplier” & “Best UK operator”.

Commenting on this prestigious felicitation, Mr. Peter Kerkar, Executive Director, Cox & Kings Ltd. said, “Superbreak has over 30 years of experience in short break holidays and has established a strong and reliable brand reputation, one that Travel Agents and customers keep coming back to for their short break bookings in UK and Europe. The Travel Weekly awards are judged by our travel agent partners and it is a pleasure to be recognised as a provider of high-class holiday options to our customers.”

Superbreak is a division of Holidaybreak, the European Education and Leisure specialist group, which in turn is a subsidiary of Prometheon Holdings (UK) Limited, a part of Cox & Kings Ltd.

Superbreak offers short breaks in the UK and overseas with a main strategic focus on packaged products. Superbreak works closely with hoteliers and suppliers to offer superb breaks across a wide range of destinations from UK to top European cities, beach getaways and country retreats.

With over 5 million people visiting Superbreak.com each year they have successfully helped millions of couples, single travellers, families and friends to book their short break. Whether a London theatre break, attraction tickets for the family, heading on a romantic break or simply in need of somewhere to rest your head for the night, Superbreak has 30 years experience in providing superb quality UK and European short breaks.

ABOUT COX AND KINGS LTD: (BSE: 533144 | NSE: COX&KINGS)
Cox & Kings Ltd. is the longest established travel company in the world since 1758. Headquartered in India, it is a premium brand in all travel related services.

Cox & Kings operates across 4 continents and 25 countries. In India, Cox & Kings has 12 branch sales offices and 150 Franchisee located across the country.

Cox & Kings is amongst the largest players with its range of specialist options. Innovative packaging, pricing and marketing have been the hallmarks of its success over the years.

In India, the company has a robust domestic business under the brand name Bharat Deko. Its Corporate Travel division services over 200 corporate clients, including major domestic and multinational companies. The company also specialises in Trade Fairs and is a leading MICE operator out of India.

Cox & Kings is amongst the major Foreign Exchange providers in the country, placing it in league with Authorized Dealers like Foreign Exchange Nominated Banks to cater to the requirements of a whole host of customers. It has recently been granted permission to operate Nostro Accounts.

The Outbound Tours are segregated into Duniya Dekho (escorted tours), FlexiHols (customised tours), Luxury Escapades (unique & luxurious travel) & NRI (catering to Indians across the world).

Cox & Kings Ltd acquired in 2011, Holidaybreak, an education and activity travel group that has more than 15 long-established and widely recognised brands. Holidaybreak provides educational and activity trips for school children; worldwide adventure holidays; short breaks in the UK and Europe & mobile-home and camping holidays on sites throughout Europe.

Over the years the company has won many awards that stand testimony to its excellent service. Recently, the company has been conferred with the “Favourite Specialist Tour Operator - 1st Runner-Up” by the Condé Nast Traveller Readers’ Travel Awards 2013; “Best Outbound Tour Operator” by the International Tourism Conclave Travel Awards (ITCTA) 2013; “India’s Leading Tour Operator” & “India’s Leading Travel Agency” by the World Travel Awards 2013; “Best Outbound Tour Operator” by the Hospitality India & Explore the World Annual International Awards 2013; "Best Inbound Tour Operator" by the TAAI Travel Awards 2013.

It has also won the World Travel Awards 2013 in the category of Best Travel Agent and Best Tour Operator in India for 2013; Best Outbound Tour Operator Award from Hospitality India Magazine for the year 2013; Best Company providing Foreign Exchange Award constituted by CNBC Awaaz in 2013; ‘Best Company providing Foreign Exchange in India’ awarded by the CNBC Awaaz Travel Awards 2013; Best Inbound Tour Operator from UK’ awarded by the Ministry of Tourism, Govt of India (2012-2013) & more.

Our camping division, Eurocamp recently won three awards at the annual British Travel Awards. Best Medium Holiday Company to Western Europe; Best Medium Holiday Company Family and Best Medium Company Camping and Mobile. These awards are based entirely on the results of customer voting.

For further media details, contact:
Thomas C Thottathil, AVP - Corporate Communications; thomasct@coxandkings.com
Praneeta D'Souza, Sr. Manager - Corporate Communications; praneeta.dsouza@coxandkings.com
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