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Press release :  
Cox & Kings launches Rajasthan Rajvado, tours designed for Rajasthani travellers
1st, April 2013

Jaipur, April 1st 2013: Cox & Kings Ltd, the oldest travel company in the world since 1858 has launched “Rajasthan Rajvado”, tours designed for Rajasthani travellers. The essence of these packages is to celebrate the spirit of Rajasthan on a foreign land.

According to Sanjeev Chajjer, Vice President, Cox & Kings Ltd., “The Rajasthani travel market has been growing substantially over the past few years. We realised the need to introduce Rajasthan-specific tours that will cater to the needs of the Rajasthani Traveller. This includes the need for a Rajasthani/Marwari speaking guide and vegetarian / Jain food.”

The highlight of the Rajasthan Rajvado tours is that it is an all-inclusive package that includes the airfare, accommodation, meals, sightseeing, a Rajasthani/ Marwari/ Hindi speaking tour manager and a pre-departure get together.

“Travel in comfort and style with fellow Rajasthanis, enjoy vegetarian food and even Jain food while on tour. The traveller’s choice of food is prepared fresh under the supervision of a local chef. There are special Jain departures with a kitchen caravan for special Jain food”, adds Chajjer.

Destinations range across Europe and include UK, Netherlands, Belgium, France, Germany, Austria, Italy & Switzerland.

In the recent past, Cox & Kings has successfully launched the Gaurav Yatra for the Gujarati traveller and the Amhi Travelkar tours for the Maharashtrian markets.

Cox & Kings’ Rajasthan Rajvado (all inclusive package) tours include:
  • European Fiesta: 1,93,700 per person on twin share basis, for 12 days and 11 nights. Destinations include UK, France, Belgium, The Netherlands & Switzerland.
  • European Paisa Vasool: 2,01,000 per person on twin share basis, package for 13 days and 12 nights. Destinations include UK, France, Belgium, The Netherlands, Switzerland, Austria and Italy.
  • European Bonanza: 2,24,900 per person on twin share basis, package for 15 days and 14 nights. Destinations include UK, France, Belgium, Germany, The Netherlands, Switzerland, Austria and Italy.
  • European Dhamaka: 2,59,900 per person on twin share basis, package for 19 days and 18 nights. Destinations include UK, France, Belgium, Germany, The Netherlands, Switzerland, Austria and Italy.

The all-inclusive costs include the airfare, accommodation, meals, sightseeing, tour manager and a pre-departure get together.

For further details call (0141) 222 0060/61, 321 1533, 222 2560/65.

ABOUT COX AND KINGS LTD: (BSE: 533144 | NSE: COX&KINGS)
Cox & Kings Ltd. is the longest established travel company in the world since 1758. Headquartered in India, it is a premium brand in all travel related services.

Cox & Kings operates across 4 continents and 25 countries. In India, Cox & Kings has 12 branch sales offices and 150 Franchisee located across the country.

Cox & Kings is amongst the largest players with its range of specialist options. Innovative packaging, pricing and marketing have been the hallmarks of its success over the years.

In India, the company has a robust domestic business under the brand name Bharat Deko. Its Corporate Travel division services over 200 corporate clients, including major domestic and multinational companies. The company also specialises in Trade Fairs and is a leading MICE operator out of India.

Cox & Kings is amongst the major Foreign Exchange providers in the country, placing it in league with Authorized Dealers like Foreign Exchange Nominated Banks to cater to the requirements of a whole host of customers. It has recently been granted permission to operate Nostro Accounts.

The Outbound Tours are segregated into Duniya Dekho (escorted tours), FlexiHols (customised tours), Luxury Escapades (unique & luxurious travel) & NRI (catering to Indians across the world).

Cox & Kings Ltd acquired in 2011, Holidaybreak, an education and activity travel group that has more than 15 long-established and widely recognised brands. Holidaybreak provides educational and activity trips for school children; worldwide adventure holidays; short breaks in the UK and Europe & mobile-home and camping holidays on sites throughout Europe.

Over the years the company has won many awards that stand testimony to its excellent service. Recently, the company has been conferred with ‘Best Outbound Tour Operator 2012” awarded by CNBC Awaaz; ‘Best Outbound Tour Operator’ awarded by Hospitality India & Explore the World Annual International Awards 2012; Best Travel Company for 2012 and the Best Domestic Tour Operator by the Travel Agents Association of India (TAAI); Best International Tour operator for Wildlife of the Year 2012 by The Travel Operators for Tigers (TOFT); ‘Best Luxury Operator’ at the 2012 Globe Travel Awards & PATA Gold Award 2012 in the Marketing Media - Consumer Travel Brochure (BR) category for its entry, “Luxury Escapades”.

For further media details, contact:
Thomas C Thottathil, AVP - Corporate Communications; thomasct@coxandkings.com
Praneeta D'Souza, Dy. General Manager - Corporate Communications; praneeta.dsouza@coxandkings.com
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