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Press release :  
Cox & Kings signs up as official travel partner for Kaun Banega Crorepati
10th, January 2007

Wanna meet the superstar Shah Rukh Khan. Just book a holiday to Malaysia between January 10th and 14th by paying a token amount of just Rs 5,000 and you stand to be part of the audience of Kaun Banega Crorepati (KBC). Hurry up! Only the first 1,000 people who book any of the Malaysia packages stand a chance to be part of the highly acclaimed show.

Cox & Kings, the 249-year-old travel company, has been signed to be the official travel partner for Kaun Banega Crorepati, (KBC), the much acclaimed and highly rated show by Star Plus.

Cox & Kings on its part has entered into a special promotion with Malaysia Tourism to showcase the destination. Malaysia celebrates this year as Visit Malaysia Year and there are many specials and loads of offers that have been lined up as part of the celebration.

Malaysia has unveiled a lot of surprises as part of the Visit Malaysia Year. The KL HOP-ON HOP-OFF Bus Tour, the Eye of Malaysia, Flora Fest and the much sought after KL GP sale are drawing in the crowds.

Cox & Kings has tailor made itineraries specifically to promote Visit Malaysia 2007.

About Cox&Kings: It is a 249-year-old travel company, established in 1758. It has been a long and eventful journey since then and it offers a one-stop shop for the travel needs of all segments of travelers. It specializes in Destination Management, Leisure Travel MICE, NRI Holidays and Trade Fairs. In Currency Exchange the company has been granted Category II licence by the Reserve Bank of India enabling it to enjoy Authorised Dealer Status. It has been consistently winning numerous awards. In the recent past it has won the Government of India’s National Tourism Award for Conferences, for as many as seven years.

C&K has bagged the National Tourism Award for the best Domestic Operator for the last three years. At the Galileo Express Awards it had won the Best Outbound tour operator award in 2003-04 and since then for three years in a row, it has been winning the Best Domestic Tour Operator award. For 2005-06 it also won the award for the Best Technology platform in the travel industry.

The company is also the General Sales Agent for Rail Europe, Euro Disney, Globus and Cosmos and Star Cruises. It has 13 offices in India and a network of over 500 GSAs and PSAs across the country. C&K's overseas offices are located in UK, USA, Germany, France, Belgium, Russia, South Africa, Sweden and Australia.
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