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Press release :  
Explore India the way you want with Cox & Kings
25th, January 2011

Mumbai, 25 January 2011: Cox & Kings Ltd., the longest established travel company in the world since 1758 lets you explore India just the way you want. Choose a 4-day, 5-day or 6-day package for 6,666, 7,777 & 8,888 per person respectively. The range of destinations include Kashmir, Uttarakhand, Leh, Goa, Eastern Himalayas, Karnataka & many more.

According to Karan Anand, Head-Relationships and Supplier Management, Cox and Kings Ltd, "We've given our customers the choice to choose their holiday based on the number of nights spent in each destination. These super saver packages are meant to help you explore India keeping in mind budget and number of days available." With 6,666, spend four days / three nights in Hilly Shimla, Ooty Queen of Hills, Corbett & Nainital or Exotic Goa. Rupees 7,777 gets you a 5-day/ 4-night holiday in Dharamshala & Dalhousie, Gangtok & Darjeeling, Picturesque Manali or Mussourie & Haridwar. A 6-day/5-night package to Kashmir, Kerala, Darjeeling Gangtok with Kalimpong or Leh will cost you 8,888.

These rates are per person on a twin sharing basis in an economy package for individuals and groups valid for travel between 1st April, 2011 till 30th June, 2011. The tour price includes accommodation, meals as specified, transfers & sightseeing by air conditioned vehicle (unless specified) as per the itinerary, Trawelltag Insurance and all presently applicable taxes (excluding Government service tax of 2.58%).

Also available are All-Inclusive Group Tour packages to Kashmir, Leh, Uttarakhand, Himalayas & Kerala. The Individual Tours include destinations like Kashmir, Kerala, Bhutan, Himachal, Goa, Hills of the East, Hills of Southern India, Leh, Maldives, Sri Lanka, Nepal and Uttarakhand.

Find out more on www.coxandkings.com or call 1800221235, 18002090400, 9867565599; SMS: BD to 5757513.

ABOUT COX AND KINGS LIMITED: (BSE: 533144 | NSE: COX&KINGS)
Cox & Kings Limited (CKL) is the longest established travel company in the world since 1758. Headquartered in India, it is a premium brand that caters to the overall travel needs of the Indian and International traveller.

Cox & Kings operates in 20 countries through branch offices, subsidiaries, representative offices, franchised sales shops as well as through our global network of sales agents.

The company has 13 branch sales offices in India located in Mumbai, New Delhi, Chennai, Kolkata, Bangalore, Hyderabad, Ahmedabad, Jaipur, Kochi, Pune, Nagpur and Goa. The company has appointed 94 franchisees across 20 states covering 70 cities. The company's extensive network of 185 GSAs and PSAs covering all major towns and cities of India enhances its reach.

Cox & Kings has subsidiaries in UK, Japan, Australia, New Zealand, UAE, USA, Singapore, Hong Kong, Greece & Germany; branch offices in New York, Moscow, Maldives & Tahiti; & representative offices in Spain, Germany, Italy, France, South America, Sweden and South Africa.

The company owns Tempo Holidays Australia, East India Travel Company in North America, ETN in the UK and Quoprro Global Services Pvt Ltd,(visa processing). In December 2009 it also acquired MyPlanet Australia Pty Ltd and Bentours International Pty Ltd in Australia.

Cox & Kings is amongst the largest players with its range of specialist options. Innovative packaging, pricing and marketing have been the hallmarks of its success over the years. Among its many products are Leisure Travel- Domestic (Bharat Deko), Inbound & International, Corporate Travel, MICE, Trade Fairs, Visa Processing and Foreign Exchange. The Outbound Tours is segregated into Duniya Dekho (escorted tours), FlexiHols (customised tours), Luxury Escapades (unique & luxurious travel) & NRI (catering to Indians across the world).

Over the years the company has won many awards. In October 2010, it was voted India's Leading Destination Management Company by the World Travel Awards 2010. The company received in September 2010, the CNBC Awaaz Travel Award 2010 for "Taking India Global". Cox and Kings was awarded the "Best Outbound Tour Operator" by Hospitality India and Explore the World Annual International Awards 2010. In January 2010 it was awarded the Most Admired Tour Operator by SATTE. Cox & Kings has also been awarded First Runner up in the Best Large Tour Operator category awarded by the Telegraph Ultra Travel luxury survey UK 2010 and First Runner Up in the Favourite Tour Operator category awarded by Condé Nast Traveller Readers' Choice Awards (2010). In 2009, it won the Best Domestic Tour Operator, Most Innovative Travel Company and the Best Inbound Tour Operator award at the TAFI TravelBiz Monitor Awards. It won the Today's Traveller Platinum Award for the most innovative travel company and it also won the Economic Times Award for the Best Outbound Tour Operator in India. In 2008, Mr. Ajay Ajit Peter Kerkar, Global CEO, Cox & Kings was honoured with the WTM Global Award 2008 for his remarkable contribution to the travel and tourism industry by the World Travel Market (WTM).

CKL is one of the founding members of the World Travel and Tourism Council (WTTC), and are members of premier industry associations namely the Travel Agents Federation of India (TAFI), the Travel Agents Association of India (TAAI), Indian Association of Tour Operators (IATO), and the Pacific Asia Travel Association (PATA).

For further media details, contact:
Thomas C Thottathil, Head - Corporate Communications; thomasct@coxandkings.com
Praneeta D'Souza, Sr. Manager - Corporate Communications; praneeta.dsouza@coxandkings.com
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