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Discover the magic of the Maldives...
Magical Maldives - holidays starting from Rs. 34899, only with Cox & Kings

24th, September 2010

Mumbai, 24 September 2010: Cox and Kings Ltd., the longest established travel company in the world since 1758 presents Magical Maldives, holidays starting from 34899 only. The four-night/ three-day package is inclusive of Return Airfare, Airport taxes and government service tax, 5 star Deluxe Resort Accommodation, daily breakfast and dinner & return airport transfers by speed boat. The traveller can choose their point of origin from Mumbai, Chennai, Bangalore & Delhi, priced at 37499, 35499, 34899 & 39299, respectively. These rates are valid from 01 October 2010 to 31 March 2011.

According to Karan Anand, head (relationships & supplier management), Cox & Kings Ltd, "Maldives is the ideal tropical holiday destination with a heady mixture of Sun, sand and sea, a thousand 'Robinson Crusoe' islands, massive lagoons with different depths and infinite shades of blue and turquoise, dazzling underwater coral gardens, secluded serenity, thrilling water sports activities, soothing spas, all wrapped in the luxurious comfort of modern amenities." Book online on www.coxandkings.com, call 1800221235, 18002090400, 9867565599, or SMS MAL to 5757513.

ABOUT COX AND KINGS LTD: (BSE: 533144 | NSE: COX&KINGS)
Cox & Kings Ltd.,(CKL), is the longest established travel company in the world since 1758 and in December 2009 successfully listed on the stock exchange in India. Its distinguished history began when it was appointed as general agents to the regiment of Foot Guards in India under the command of Lord Ligonier and handled the Royal Cavalry, Artillery and Infantry, Royal Wagon Train, the Household Brigade, the Royal Navy and the Royal Air Force came under its wings.

Today, it is a premium brand in all travel related services, employing over 1,400 professionals and headquartered in India.

The company is networked through a mix of branch sales offices, franchised sales shops, General Sales Agents (GSAs), and Preferred Sales Agents (PSAs). The company has 14 branch sales offices located in Mumbai, New Delhi, Chennai, Kolkata, Bangalore, Hyderabad, Ahmedabad, Jaipur, Kochi, Pune, Nagpur and Goa. The company has appointed 94 franchisees across 20 states covering 70 cities. The company's extensive network of 185 GSAs and PSAs covering all major towns and cities of India enhances its reach.

It has subsidiaries in UK, Australia, New Zealand, Japan, US, UAE and Singapore and operates from Moscow (Russia), Maldives and Tahiti through branch offices and Spain, Sweden, Germany, Italy, France, South America and South Africa through representative offices.

The company owns Tempo Holidays Australia, East India Travel Company in North America, ETN in the UK and Quoprro Global Services Pvt Ltd,(visa processing). In December 2009 it also acquired MyPlanet Australia Pty Ltd and Bentours International Pty Ltd in Australia.

The business can be broadly categorised as Leisure Travel, Corporate Travel, MICE, Trade Fairs, Visa Processing and foreign exchange.

Over the last two years the company has won many awards. In September 2010, Cox & Kings won the Best Outbound Tour Operator by the Sixth Hospitality India & Explore the World International Award 2010. In January 2010, it was awarded the Most Admired Tour Operator by SATTE. Cox & Kings has also been awarded First Runner up in the Best Large Tour Operator category awarded by the Telegraph Ultra Travel luxury survey UK 2010 and First Runner Up in the Favourite Tour Operator category awarded by Condé Nast Traveller Readers' Choice Awards (2010). In 2009, it won the Best Domestic Tour Operator, Most Innovative Travel Company and the Best Inbound Tour Operator award at the TAFI TravelBiz Monitor Awards. It won the Today's Traveller Platinum Award for the most innovative travel company and it also won the Economic Times Award for the Best Outbound Tour Operator in India. In 2008, Mr. Ajay Ajit Peter Kerkar, Global CEO, Cox & Kings was honoured with the WTM Global Award 2008 for his remarkable contribution to the travel and tourism industry by the World Travel Market (WTM).

CKL is one of the founding members of the World Travel and Tourism Council (WTTC), and are members of premier industry associations namely the Travel Agents Federation of India (TAFI), the Travel Agents Association of India (TAAI), Indian Association of Tour Operators (IATO), and the Pacific Asia Travel Association (PATA).

For further media details, contact:
Thomas C Thottathil, Head - Corporate Communications; thomasct@coxandkings.com
Praneeta D'Souza, Sr. Manager - Corporate Communications; praneeta.dsouza@coxandkings.com
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